Senior Product Designer in London who loves cycling, dogs and designing beautiful UI experiences.
A Product Designer with 8+ years of experience across agency and in-house roles, collaborating with cross-functional teams to craft engaging, high-impact experiences that drive results. Occasionally, you’ll also find me in lycra.
A little context
Skillset
UX/UI Design
Atomic Design systems
End-to-End Product Design
Branding
Mentorship & Leadership
Figma
Tools
Adobe create suite
Slack
Capcut
Notion, Jira, Shortcut
I designed the Amiqus mobile app, delivering a secure and user-friendly platform that enables professionals to manage and access sensitive customer data on the go. My focus was on combining intuitive interaction design with robust functionality to streamline complex workflows while maintaining strict compliance requirements.
Amiqus Mobile app
I designed and delivered Popcomms, a powerful, modular CMS and experience builder that helps organisations create, manage, and optimise high-impact digital communications at scale. I focused on building a flexible, intuitive platform that enables teams to design dynamic, audience-specific content experiences quickly, without relying on complex development cycles.
Popcomms CMS
Abbott Lingo Biosensor App - onboarding
The challenge was to guide first-time users through sensor setup, app pairing, permissions, and baseline education without overwhelming them with complex health data. I crafted a clear, step-by-step flow that balanced scientific credibility with accessibility — using progressive disclosure, contextual education, and reassurance patterns to build confidence from the very first interaction.
I design sales enablement experiences that empower teams with the right content, tools, and insights at the right moment, creating seamless workflows that drive efficiency, confidence, and measurable revenue impact.
Sales Enablement
I designed the Micro Highlights feature and tailored matchday experience within the LiveScore Bet app. By capturing user preferences during onboarding the app delivers personalised, contextual insights and short highlight videos throughout the matchday journey.